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So far Alma has created 67 blog entries.

Mara Hoffman’s Summer Signals

By |2026-05-24T22:24:51-04:00May 24, 2026|TRAVEL & LIFESTYLE|

The designer, photographer and eternal seeker on skin, frogsong, silk slips and why she’s no longer interested in defining herself by one thing.

There are certain women who seem to exist in permanent dialogue with summer. Mara Hoffman is one of them. For years, the legendary designer built a world of sun-faded sensuality through her eponymous swim and resort wear collections: clothes designed for saltwater skin, late nights and bodies in motion. Then, at the height of the brand’s success, she chose to walk away from it. Not out of failure, but out of instinct. A desire to move closer towards a life and creative practice that felt slower, more mindful and more emotionally honest.

Now, Hoffman is entering a new chapter, one less concerned with selling objects and more interested in image, feeling and memory. Her latest project reframes more than a decade of photography, visual language and art direction through a different lens. “It’s not about the transaction anymore,” she tells me. “It’s about the feeling and the imagery and the emotion of it all.” But for Hoffman, this evolution is not about stepping into some neatly packaged new persona. “I’m actually very uninterested in declaring some fixed new identity through it,” she says. “I’m much more interested in the idea of ‘and’ instead of ‘I am.’ Everything feels iterative to me right now. I don’t want to get locked into the density of one thing.”

Speaking from her home in upstate New York, Hoffman describes a life lived close to nature and even closer to intuition. Summer, for her, arrives not through calendars or holidays but through sensation: the sound of frogs outside her window, orange lilies appearing beside the road, the return of a worn black silk slip dress, warm skin in the midday sun. Here, she shares the rituals, scents, objects and small sacred moments that signal the changing of the seasons for her.

Digital Exposure: An Aníma Guide to What Your Screen Is Doing to Your Face

By |2026-04-13T20:47:56-04:00April 13, 2026|WELLBEING|

There’s a particular kind of fatigue we have begun to recognise. Not quite ageing, not quite dehydration. The face looks slightly congested, the eyes a touch dull, the jaw holding more than it should. In clinic, it’s increasingly understood as behavioural. Not a skincare issue in isolation, but the cumulative effect of posture, muscle tension, light exposure and nervous system load. Screens sit at the centre of it.

“The Power is in the Pause”: Stepping into Your Authenticity with Kelly Weekers

By |2026-03-31T03:38:47-04:00March 31, 2026|SOUL|

The Dutch psychologist, podcaster and bestselling author believes the core rules of a meaningful life are surprisingly straightforward. The real challenge is learning how to live by them.

The ANÍMA Review: Ananda in the Himalayas

By |2026-03-26T06:03:17-04:00March 26, 2026|TRAVEL & LIFESTYLE|

A new series exploring the world’s most extraordinary destinations for wellbeing, from storied spa retreats to pioneering longevity clinics. We begin with Ananda in the Himalayas, a palatial sanctuary above Rishikesh that has shaped modern wellness for a generation.

The Zen Approach: Five Wellness Treatments that Japan Does Differently

By |2026-03-16T21:49:59-04:00March 16, 2026|WELLBEING|

Japan has long approached well-being through ritual rather than reinvention. Many of the treatments now appearing in Western spas have existed quietly there for centuries, refined through tradition and repetition rather than trends. The emphasis is on circulation, longevity and maintenance. Across these practices there is a common thread: treatments designed to support the body’s natural systems rather than override them.

For women especially, beauty and wellness are rarely separated. The treatments below sit somewhere between the two.

The Feeling is the Diagnosis

By |2026-03-12T04:57:13-04:00March 11, 2026|LONGEVITY|

Six science led treatment rituals for when your body is asking for more than a day off.

There comes a point when another supplement will not cut it. When burnout is not just tiredness, when insomnia is not just a bad night, when inflammation hums beneath the skin like static. The body speaks in sensations long before it speaks in pathology. The question is whether we listen.

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